Reader Fluency and Modern Readability
The less work the reader has to put into reading, the more they will find you and your message credible. The better they connect with the message, the smarter they think you are. Readers want information they can read with ease. Learn from neuroscience, linguistics, and cognitive psychology. We'll explore how to make the reader's work easier with more value. You will learn the best process:
- the three-stage reading process of the brain
- cognitive and memory capacities and overload
- content frameworks that help readers
- making connections using continuity and comprehension
- roles of priming and recency
Example Curriculum
About Cheryl
Cheryl Stephens is a leader in plain language communications.
Cheryl Stephens is the author of Plain Language Legal Writing, and 3 other books. The most recent is Plain Language In Plain English, a guide to principles and techniques to shift to plain language. Cheryl operates this school via her website plainlanguage.com. She lives in the Pacific Northwest, but provides training and workshops to clients all over North America.